At the outset, we aim to work with start-ups and digital-first businesses whose values and aspirations we align with. Our goal is to help young brands grow their businesses and unleash their full potential through improved digital marketing maturity.
Unlike other interpretations of the ‘skin in the game’ model, Digicated will not make any monetary investments but offer our complete range of services and digital marketing expertise to the organizations we partner with.
We aim to partner with organizations whose values and growth aspirations we align with in exchange for ownership and revenue share. Digicated will serve as the organization’s digital architect and work with its leaders to drive user acquisition and revenue by building a strong digital marketing presence for the brand.
The ‘skin in the game’ model entails a long-term partnership with Digicated that will give you access to our best-in-class digital marketing expertise and serve to accelerate the business growth of your organization. We will conduct a comprehensive analysis of your brand’s digital platforms and presence and then work with you to build a robust cross-platform digital marketing strategy that effectively ties in paid and organic approaches. These partnerships are formulated based on a shared vision for the brand and Digicated will be extensively involved in defining the brand’s digital journey and shaping its growth.
What We Offer
Elevating Your Business with Generative AI
We help brands harness the power of generative AI to amplify every facet of their digital journey, from marketing and content to reporting and automation. Depending on your organization’s maturity and goals, we will be happy to collaborate with you using one or more of the following lenses:
Capacity Building
Gen AI: A Final Frontier
High-impact capacity-building sessions designed to demystify the jargon surrounding GenAI. These sessions go deep into the evolution of Gen AI, how it is surpassing human skillsets, along with practical demonstrations, curated use cases, tailored to your brand. Perfect for brands and cross-functional teams looking to build awareness and align on where GenAI can create value.
Many clients find it challenging to know where to begin. As highlighted by Business Insider, leading consultancies recommend starting with a foundational exercise: identifying key business questions and aligning them with the right tools and data. These sessions help you map out a clear roadmap for integrating Generative AI into your business strategy. This will ensure you're ready to unlock its full potential.
Building GenAI fluency starts with understanding its origins and how it has evolved over time. We will explore its current capabilities and how it is expected to grow in the future. Through practical use cases, we’ll show how GenAI can be applied to your business, making it easier to grasp its potential and integrate it effectively into your workflows.
We pilot GenAI across a range of practical use cases, including research, content creation, data analysis, image creation, and audio production. You can now generate insightful reports, craft compelling content, or produce visuals and audio at the click of a button. Our focus remains on areas where GenAI can drive efficiency, creativity, and impact for your business.
Our sessions simplify the complexity of GenAI. By diving into its evolution, exploring how it surpasses human skillsets, and using tailored use cases specific to your brand, we provide clear, actionable insights. Our sessions help you understand GenAI’s potential and guide your team on how it can change the way we all work.
Working With Us
Advisory
Navigating Complexity with Advisory & Implementation
We partner with you to make GenAI actionable for your teams. Starting with a structured assessment to identify high-impact opportunities, followed by bespoke capacity building sessions to build internal fluency. Finally, we help you create assistants and implement guidelines and frameworks for safe and effective GenAI usage.
This is a one-time, turnkey advisory assignment we take on with brands. We focus on delivering comprehensive, impactful sessions that equip your team with the knowledge and tools to navigate GenAI effectively. However, we also offer options for ongoing support if needed.
If you don’t see up to 20% ROI on efficiency through our program within 30 days, we will offer a 50% refund on our charges.
Very few companies are in the upper stages of the GenAI maturity curve. According to McKinsey, only 20% of companies have successfully integrated GenAI into their core operations, with most still in the early stages of exploration and experimentation. Our sessions help accelerate this journey, bringing leaders and teams up to speed with practical, tailored insights.
McKinsey reveals that although 71% of firms use GenAI in at least one function, just 21% have fundamentally redesigned workflows to leverage it. We help redesign everyday operations, integrating GenAI tools into workflows and tracking adoption KPIs for sustained change.